I'm excited to be part of that." Zeff's experience in creating storytelling apps originates from his background in journalism. Prior to starting Kim Kardashian s boobs Joe Zeff Designs, Zeff worked as an editor, reporter and designer at newspapers and magazines, including the Pittsburgh Post-Gazette, Detroit Free Press and The New York Times, where he was the newspaper's first Presentation Editor. He then moved to TIME magazine, where he advanced from Associate Art Director to Deputy Art Director to [link] Graphics Director. At TIME, Zeff was a pioneer in showing how animation software could be leveraged to create realistic print graphics, and his team inspired newspapers and magazines worldwide to combine illustration with information using computer-generated imagery. Zeff currently resides in Montclair, NJ with his wife and three children. He previously served on the board of the Society of Publication Designers in go to website New York City and chaired its popular speaker series. When not working, Zeff is likely riding hisHarley-Davidson motorcycle or rooting for the Pittsburgh Steelers. About ScrollMotion: Founded in 2008, ScrollMotion helped start the digital publishing revolution by producing more than 10,000 mobile apps and the first tablet editions of many magazines.